Lucas Bols, is one of the oldest Dutch companies still operating and the oldest distillery in the world. Launched in 1664, Bols Genever booms in the XIXth century with the export of juniper in the United States and with the growth of the cocktail industry. The prohibition of 1919 and then World War II have put an end to the American sales. In 1980, the activity starts over and makes Bols the successful brand it is today. In 2007, genever becomes a Protected Designation of Origin, gathering the areas of the Netherlands, Belgium and the North of France.
- Cocktail: 1820 The Original, 21st Century